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	<title>Highlights | Goodszilla</title>
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		<title>Pomp &#038; Sass increased Cart Conversions</title>
		<link>https://goodszilla.ca/pomp-saas-increased-cart-conversions/</link>
					<comments>https://goodszilla.ca/pomp-saas-increased-cart-conversions/#comments</comments>
		
		<dc:creator><![CDATA[Ba5h Cr3ativ3]]></dc:creator>
		<pubDate>Mon, 13 May 2024 14:47:30 +0000</pubDate>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Highlights]]></category>
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				<div class="et_pb_text_inner"><h3>About Pomp &amp; Sass</h3>
<p>The Canadian-based brand offers ethically and sustainably-made traditional Turkish towels.</p>
<h3>Opportunity</h3>
<p>Pomp &amp; Sass wanted to amplify their impact on their store’s product &amp; cart pages and specifically support Canadian charities in the process.</p>
<h3>Strategy</h3>
<p>Using Conscious Cart, the brand ran Portion of Proceeds campaigns to support The Canadian Women&#8217;s Foundation.</p>
<h3>Results</h3>
<p>21% in cart conversion<br />33% customer engagement<br />5% increase in AOV</p></div>
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			<slash:comments>78</slash:comments>
		
		
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		<title>Landgrove Coffee increased customer engagement</title>
		<link>https://goodszilla.ca/landgrove-coffee-increased-customer-engagement/</link>
					<comments>https://goodszilla.ca/landgrove-coffee-increased-customer-engagement/#comments</comments>
		
		<dc:creator><![CDATA[Jasmeen Purewal]]></dc:creator>
		<pubDate>Sat, 11 May 2024 18:29:16 +0000</pubDate>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Highlights]]></category>
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		<guid isPermaLink="false">https://goodszilla.ca/?p=987507227</guid>

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				<div class="et_pb_text_inner"><h3>About Landgrove Coffee</h3>
<p>Langdrove is a coffee roastery based in Troy, Idaho with a history of community care and fundraising, both online and in-person.</p>
<h3>Opportunity</h3>
<p>In addition to their in-person fundraising options, the brand wanted to incorporate their community-focused approach into their online buying experience and show support for a <a href="https://landgrovecoffee.com/pages/donation-partners">wide range of affiliated causes</a>.</p>
<h3>Strategy</h3>
<p>We created a custom campaign with 15% donation-matching of order value by Landgrove. When customers donate to their charity of choice, they’re provided with a unique affiliate link that automatically selects that same charity when a future potential customer clicks it.</p>
<h3>Results</h3>
<p>14.8% increase in customer engagement.</p></div>
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			<slash:comments>22</slash:comments>
		
		
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		<title>Shopwise increased their AOV by almost 25%</title>
		<link>https://goodszilla.ca/shopwise-increased-their-aov-by-almost-25/</link>
					<comments>https://goodszilla.ca/shopwise-increased-their-aov-by-almost-25/#comments</comments>
		
		<dc:creator><![CDATA[Ba5h Cr3ativ3]]></dc:creator>
		<pubDate>Wed, 08 May 2024 14:16:26 +0000</pubDate>
				<category><![CDATA[Case Studies]]></category>
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		<guid isPermaLink="false">https://goodszilla.ca/?p=987507349</guid>

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				<div class="et_pb_text_inner"><h3>About Shopwise</h3>
<p>Toronto-based brand Shopwise offers a curated collection of clothing and accessories, sustainably and ethically-sourced from a wide range of small business owners, designers and makers.</p>
<h3>Opportunity</h3>
<p>As an impact-conscious brand, Shopwise wanted to offer their customers the ability to make donations in support of various sustainable causes.</p>
<h3>Strategy</h3>
<p>As one of the first stores to use Conscious Cart, Shopwise runs Portion of Proceeds campaigns to support causes such as 1% For The Planet, Fashion Takes Action, Fashion Revolution, and Clean Clothes Campaign.</p>
<h3>Results</h3>
<p>33.6% increase in repeat purchases<br />24.3% increase in AOV</p></div>
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			<slash:comments>14</slash:comments>
		
		
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